When you think of the best NBA teams you do not think of the Milwaukee Bucks or the Atlanta Hawks but these two teams are surprisingly leading the league with the largest local TV ratings. The strange thing is that neither the Bucks or the Hawks have appeared on TNT this season. So if these teams are not being broadcasted how are they leading in local TV ratings?
The Milwaukee Bucks have a new owner and a new coach this season and it seems to be doing the team well. The Bucks have finished below .500 nine out of the last ten seasons but this season the team is having a winning season. Now that the Bucks have a winning season local fans are beginning to follow the team more then they did before, which is boosting their local TV ratings.
Unlike the Milwaukee Bucks, the Atlanta Hawks have appeared on ESPN twice this season. They also have the best record in the Eastern Conference but they have had some issues with their co-owner, Bruce Levenson, with making racial comments. Levenson self-reported himself to the NBA about an email that he sent, he said that he is going to sell his controlling stake in the club. The fans did not let this change their minds because they still saw how the team played on the court.
These two teams are not the top teams in the NBA, many people may not even know these teams but they are still leading the NBA in local TV ratings. Many people think that only big networks like TNT or ESPN broadcast the NBA games but it is the local networks that keep teams like the Bucks and the Hawks alive.
http://www.sportsbusinessdaily.com/Journal/Issues/2015/02/16/Media/NBA-RSNs.aspx
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